How is a startup born? How do you turn that one great idea into a profitable company? Our partner, Zerynth, explained this, and more, at the MoRe Impresa Festival in Modena, Italy, on December 14th.

I present my startup

The workshop they have presented at is called “I present my startup”. Looks like a great title, as Zerynth’s Head of Marketing, Luigi F. Cerfeda, explained how they started Zerynth. He told the whole story. Right from the very beginning. The Kickstarter campaign, the fundraising, the search for an office.

As they very successful with the Kickstarter campaign and got more funds than they originally asked for, we would definitely recommend crowdfunding. At least when it comes to the world of IoT.

But do you know that Zerynth was called VIPER when it started? If you were at the talk, then you know why it changed to Zerynth.

The workshop is designed as a dialog between Luigi and Stefano Grillenzoni, the technical sales and brand developer of Energy Way, a company specializing in Big Data Science.